How Much Does YouTube Pay Per View?

There are many people in the modern day that make their living and income online, and this is not surprising considering how much money there is to be made from the World Wide Web.

From advertising on websites to paid promotions on content you make, there are plenty of methods for hustling up a little extra cash online.

However, one of the most well-known and most commonly used ways of making cash online is through YouTube.

How Much Does YouTube Pay Per View?

Making videos on YouTube is a difficult affair and requires determination and patience, as you are competing with millions of others for attention on the world’s largest video sharing platform.

If you make it, you can start making bank depending on the amount of views you get per video.

But if your income is dependent on making these videos, then you’ll want to know how much YouTube pays per view. So, how much does YouTube pay content creators per view?

How Do You Earn Money On YouTube?

Now, we will preface this section by saying the average YouTube content creator does not earn that much money from YouTube.

It is an unfortunate situation, but not everyone is going to be earning millions from working as a YouTube content creator.

Still, by finding out about how earning money on YouTube works, you can estimate your future earnings and figure out how to improve these earnings.

So, there are two ways you can earn money on YouTube, and they both have to do with advertisement. The first is through Google Ads and the second is through the creator’s chosen ads.

With Google Ads, a creator will agree with Google, the parent company of YouTube, to have a certain number of ads on their video. They will come to this arrangement and manage said arrangement through Google AdSense.

When a video is viewed with the ads embedded within it, the creator doesn’t get paid for the video views. Instead, they get paid per ad view.

This isn’t to say that if you skip the video you will get no money, actually most will still pay for the brief window that they were viewed, it just won’t be as much.

The other way to make money is through the creator’s chosen advertisements. This is when a creator will take a brief pause in their content to make an advert themselves and promote a product or a service.

The creator makes money through this via commission. This commission is paid to the creator when a customer buys the service or product using the creator’s own code that is shown in the video or in the video description.

These adverts are independent of YouTube and Google, as such they must be agreed upon by the creator and a third party that wants this independent advertisement.

The bonus to this payment method is that the content creator can pick and choose products they actually want to promote, rather than any old junk.

How Much Does YouTube Pay Per View?

Not much is the answer, but that doesn’t mean you can’t make quite a bit. YouTube will pay roughly $0.10 to $0.30 per ad viewed in the video, while commissioned independent ad’s payment will depend on the commission.

The average of payment per ad view is around $0.18, which is not that high.

However, this is a platform where billions of videos are viewed daily, which means there is the potential for payment growth.

Let’s take an example. A cookery video has recently been uploaded, and it has 4000 views in a month period.

This video has two YouTube adverts on it, and these adverts have a commission value of $0.18. For the sake of simplicity, let’s say everyone watched these adverts who watched the video.

This would mean: 4000*(0.18*2) = $1440 would be your total revenue from this one video. While this is not the best wage in the world for a side hustle as a passive income, it is absolutely fantastic.

However, you have to make sure your video is worth watching, or you have an established audience before you try anything like this.

How Can I Make My YouTube Videos More Appealing For Advertisers?

There is only one way to make your videos more appealing for advertisers, and that is through getting views. Your videos need to secure a large audience each time you post one to your channel.

If you do not have a large enough audience, it is not worth advertisers contacting you about a collaboration, as you will not be seen as a person able to generate enough views for them to be able to sell their product.

As such, you should create a YouTube channel that not only regularly updates, but can get views. To do this, you need to find a niche to fill.

When we say this, we mean a topic that is not the most well-known, but that you have significant knowledge of.

A good example of this would be what Critical Role did a few years ago. They brought Dungeons and Dragons to a video setting with well-known thought out plots, characters, and actors to bring the story to life.

This generated millions of views at the time and set about a trend of other channels coming about doing DND campaigns.

What you then have to do is to be patient and consistent.

You will need to upload videos routinely and plan out those videos, so you have consistent content for the foreseeable future, and you will have to be patient and wait for your viewership to go up.

As you can see, these things take time, but if you are patient, determined, and diligent, this should happen.


YouTube pays between $0.10 and $0.30 per view and while this is not much, if you play your cards right and manage to get thousands of views per video, you can end up with a tidy revenue stream.

If you are struggling with making your YouTube channel a success, try following what we have listed in this article. It may be the advice you are looking for.

Justin Shaw