Coming up with the name of your podcast can be your biggest challenge. After all, you’ve compiled all the content you want to talk about, but how can you present all of that in a name?
While most people would assume that a podcast name wouldn’t be difficult to identify, this isn’t always the case. After all, think about how massive podcasting is in this day and age.
Every niche has a podcast, and you don’t want to have a name that could be confused with someone else’s. In this article, we’ll help you come up with a strategy on how you should come up with a name for your podcast.
What Sort Of Content Are You Making?
Every podcast has content, and your title should get straight to the point of what you want to talk about. Understanding what your content is should help you narrow down what sort of name you want to go for.
You should also consider the tone of it too. Is it an informal talk show where you sit and chat? Or perhaps it’s informative and educational. Consider how your audience will be impacted by your name.
Consider Your Brand
If you’re considering a podcast for your company, why don’t you consider the brand of your business? When you already have a business, you may have an audience that is already invested in what your business does.
However, you may not have a company but already have a presence online, and if that’s the case, you can use that to your advantage and connect your own presence or that of your company to your podcast.
Don’t Make It Too Long
You don’t want your podcast’s title to be too much of a mouthful, as you’ll be saying its name a lot in your introduction. Every podcast has a cover image on it as well, so if it’s too long, it’s likely that it will never appear on the thumbnail.
Your listeners may not remember the name of your podcast either, and so they may lead people to the wrong podcast through word of mouth.
There’s another reason why you should do this too if you use too many keywords, iTunes or Spotify could target your podcast as spam. Your best bet is to choose a name that’s under four words for the best results.
Make Sure It Stands Out On Search
Most podcasts stand out through the power of word of mouth, so you’ll want to make sure that prospective listeners will be able to find your podcast easily.
One of the best ways to do that is to make it distinct, but not too distinct. Your podcast should have a name that appears as it’s spelled, or you may find that your listeners may struggle to find it.
Make Sure It’s Unique
On another note to make sure it stands out on search, you should also make sure that your podcast isn’t too similar to another podcast. If it shares a name, it won’t be like other series where you can share the name.
Podcasts have to be sustained through websites and social media, so having the same name as another podcast can do a lot of damage to your reputation. If your podcast shares a name with an older podcast, check whether they’re still uploading.
If they’re not, you may be able to take over their domain, and start your own podcast using that name. However, don’t fight for the name if they’re still producing content.
See How It Sounds Out Loud
Once you have some ideas for a podcast, make sure you say the name out loud. Do this a lot, if you get sick of saying it, then you haven’t found the right name for you.
Your podcast name is one you’ll be saying all the time, so if you struggle to say it, that will only lead to more challenges further down the line.
After all, if you struggle to say your podcast’s name aloud, you may find that you have the challenge of not being able to change it later.
Using Podcast In The Name
Back in the days when podcasts were new, it was perfectly acceptable to use the word podcast in your name. But nowadays, everyone has a podcast or has thought about making one.
Using podcast in the name is redundant in the present day because most streaming platforms have a section dedicated to the format.
Stay Away From Offensive Words
While adding in some tongue-in-cheek swear words with asterisks may be tempting to some, Apple and Spotify both tend to stay away from those.
When you come up with your name, consider whether any of the words are offensive, or you may even end up losing marketing opportunities.
Staying away from any curses and anything that could cause offense is generally a good idea, especially in your name, as any offensive words immediately get flagged.
Try Using A Name Generator
If you’ve struggled with your podcast’s name for a while, it’s okay to step away and let the internet do its thing. Try out a name generator website, but try to go for one that’s specifically tied to podcasts.
Try out some different names by popping in some keywords, and if you’re lucky, you’ll find your podcast name through these.
Using a podcast name generator doesn’t mean you have to use the name you find, but it can be a great way to come up with a title that will work out for you.
Hopefully, these methods have helped you to come up with a great name for your podcast, or at least put you in the right direction.
Finding a distinctive podcast name that stands out from the crowd isn’t an easy feat, so you shouldn’t worry if you do struggle with finding a name.
Research is your best friend when it comes to finding a name, and don’t hesitate to get into contact with some of your friends to get feedback.
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