The ability to share short bodies of writing in the form of “tweets” allows people to reach specific audiences and it creates a feeling of community while also sharing the relevant information.
Originally, you could only share tweets that were 140 characters or less, but in recent years, the character count has increased to double that at 280, which is still short enough to be engaging but allows for a bit more information.
If you’re interested in increasing your follower count on Twitter, then you’re in the right place! Read on to find out about some tips, tricks, and methods that will help you increase your follower count.
Tweet All The Time
When we say tweet all the time, we mean tweet consistently and a lot!
People are more likely to follow accounts that are up to date and sharing consistently. Lots of people will unfollow accounts if they haven’t tweeted in a while.
Keep up with relevant events and seasonal things, and make sure you have some tweets ready for them. You can save your tweets in your drafts ready to be posted at a later date.
Creating a content calendar will help you when it comes to managing your content and some content calendars will let you schedule your tweets ahead of time so you don’t have to worry about sitting on Twitter all of the time.
As long as you stay consistent, relevant, and interesting in what you’re tweeting about, you’re sure to see results sooner rather than later.
Interact With Other Accounts
One of Twitter’s biggest selling points is its ability to keep people consistently connected.
The more you interact with other accounts and hashtags, the better reach you will have and you’ll be more likely to gain more followers.
Follow other accounts that are similar to yours, retweet relevant tweets from popular accounts and influencers, and reply to mentions or any tweets you think you should be involved in.
When you reply to the right tweets, you will appear in the tweet’s thread.
If your reply is quirky, to the point, funny or informational, you have a higher chance of people interacting and liking it, which can in a lot of cases, increase your follower count.
Visual Content
Though Twitter is heavily text-based, most people find engaging with visual content to be a better experience.
Posting visual content is a great way to catch people’s attention and stand out, especially if your visual content is vibrant and bold.
With the right visual content, you can stand out from the crowd and reel in new followers. Keep your visual content on topic and use the appropriate hashtags… but we’ll get more into hashtags a bit later!
With the right balance of standard tweets and visual tweets, you can make your content and account more appealing to potential followers.
Visual content can be anything from photos to videos to GIFs, so don’t be afraid to get creative with your content!
Share Useful Content
Everyone loves good informational content.
If you are specializing in something specific or you can provide your followers with tutorials or information regarding certain topics, then you should definitely do it.
Most people will take to google to find articles on how to do something.
If you can provide likes or Twitter threads showing people how to do these things too, with the relevant hashtags attached, then there’s a higher chance you’ll come up in Google searches, which can dramatically increase your engagement.
If the useful content you are sharing is really good and people like it, they will retweet and sometimes with a comment, which is basically free advertising for your account.
When your content is retweeted, it will naturally reach more people. Retweets are usually how things go viral, and viral is what you want if you’re trying to gain more followers.
Trending Topics
Another great thing about Twitter is its “Trending Topic” page. This page is filled with anything that is currently trending on Twitter and what is being talked about the most at that current moment in time.
If you want to reach more people, it’s in your best interest to get involved with these trending topics. You’ll appear in the topic’s thread and your tweets will be seen by more people.
If the tweet is good enough, be it informationally or even if it’s just funny, you’re more likely to have positive reactions and engagement.
Post Relevant Hashtags
Hashtags really gained their popularity from Twitter in the first place, so you should definitely be using them in your tweets.
Lots of hashtags end up on the “Trending Topics” page, which as we’ve previously mentioned will help with your reach and engagement.
Hashtags work a bit differently on Twitter than they do on say Instagram though. You don’t want to flood your tweet with loads of hashtags, this will put off potential followers.
Instead, you want to use a maximum number of about 2 to 3, and you need to keep them extremely on topic and formatted in a way that is visually appealing.
Using the right hashtags will improve your reach and chances of gaining new followers.
You don’t have to use them in every single tweet, but you should use them when you’re talking about popular subjects and things.
Conclusion
If you use Twitter a lot and tactically, you’ll be able to grow your follower count in no time.
When the tips and tricks we’ve provided for you in this article are implemented, you will see a dramatic increase in your engagement.
The more involved you are in the community of Twitter, the more of a name you’ll make yourself within the community.
Don’t be afraid to experiment a bit. See what sort of time your followers are active and post then, look at other accounts your followers are following, and get to know the people who engage with you!
The better you know your audience, the better content you can give them!
Hi, my name is Justin Shaw, I started my career with a Masters in Computer Science but found writing to be my forte'.
I'm now the Principal Tech writer for GshiftLabs.com as well as a few other well known publications. I help make the complex world of Tech-Jargon easy to understand.
